Aski-da brings hyper-customized video at scale to IBC 2026 with Embrace and Lont.ai
From weather forecasts to finance and sports, the solution turns data into customized video content for broadcast and digital audiences
Paris, France, September 8th 2026 – What if your audience could receive a weather forecast made specifically for them? Their location, their language, their name, and even a sponsor relevant to them.
At IBC 2026, Aski-da will demonstrate, together with Embrace and Lont.ai, how this type of customized content can be produced automatically at scale and delivered across broadcast and digital channels.
The solution combines Aski-da’s integration and creative expertise, Embrace’s Automate-IT platform for branded graphics and versioning at scale and Lont.ai’s programmable video technology, with AI services and live data sources.
The demonstration shows how a single weather forecast can be transformed into ready-to-publish video experiences for both broadcast and digital audiences, combining live data, automated production, AI-generated voice and branded graphics in one streamlined workflow.
Through Lont.ai, each viewer can then receive a more personal version of the content, adapted to their name, location, language and sponsor context, opening the door to more relevant audience engagement and new monetization opportunities.
One core piece of content can therefore become thousands of different viewing experiences without requiring thousands of separate production processes.
The next step in video is not simply making production faster. It is moving from producing one fixed video to programming video that can adapt to the person watching it. One piece of content can become thousands of relevant viewing experiences, without requiring thousands of separate production processes. – Ruud van der Linden, Co-founder & CEO, Lont
From customized content to new revenue opportunities
The same approach can be applied to many types of content where audience data can make the experience more relevant.
For weather forecasting, each viewer can receive a forecast based on their location, whereas for finance, a market update can be built around a client’s own portfolio or assets, and with sports, content can focus on the teams, players or leagues followed by each viewer, with customized highlights and statistics. And the possibilities go further: loyalty, retail, travel, betting and other use cases where organizations already have data about their audiences or customers.
Producing one personalized version of a story is easy. Producing ten thousand of them, each with the right data, language, and branding, is an operations problem. Automate-IT is the layer that makes it repeatable — content generated on demand rather than produced in advance. – Emmanuel Pain, Business Development Manager at Embrace
Customization can also bring a new dimension to content sponsorship. Instead of having the same sponsor attached to every version of a piece of content, sponsors can be selected according to the audience, location, or context.
With Embrace and Lont.ai, Aski-da is bringing together two of the strongest technologies on the market to create a new kind of viewing experience: smarter, more personal and ready to scale. Embrace has been a trusted partner for years, and we are thrilled to launch this new partnership with Lont – Aurélien Brelle, Director of Strategy and Business Development at Aski-da
Watch it live at IBC 2026
Aski-da will demonstrate the complete workflow at booth 1.C17, Hall 1, during IBC 2026. Visitors will be able to see the customized weather use case live and discover how the same approach can be applied to other content, audience engagement and monetization scenarios.
About Embrace
Embrace is the operating layer for media companies, connecting people, technology and processes since 2015. Pulse-IT and Automate-IT enable operations teams to orchestrate, automate, and continuously improve complex media operations.
From content creation to supply chain and distribution, Embrace brings control to complexity—connecting existing systems, coordinating work end to end, and giving teams the visibility and flexibility to operate, adapt and scale on their terms.
About Lont
Lont is a programmable video platform that turns data, business logic and reusable content into dynamic video at scale. Its technology enables organizations to create many versions of the same underlying content, from localized and data-driven videos for media and broadcast workflows to one-to-one personalized experiences for digital audiences. Enterprises use Lont to turn traditionally text-based customer journeys, such as onboarding, renewals and claims, into personalized and measurable video experiences. Lont connects video to live data and existing systems, allowing content to adapt to its audience while keeping organizations in control of messaging, branding and creative.